“MAD MEN” RETROSPECT: Fans Dislike of Betty Draper

I first wrote the following article when the “MAD MEN” Season Three episode, (3.04) “The Arrangement”, first aired back in September 2009:

“MAD MEN” RETROSPECT: FANS DISLIKE OF BETTY DRAPER

I am angry. After watching the latest “MAD MEN” episode – (3.04) “The Arrangement” – and reading numerous comments about it, I have become angry over fans’ reaction to the character of Betty Draper.

Ironically, I am not angry at Matt Weiner. But I am angry at many fans for their continuing misreading of Betty Draper’s character. I just read this article on the episode and now find myself wondering if the fans of this show have ever understood the character. As of this moment, I am beginning to doubt it very much. Much of the fans’ vitriol toward Betty seemed to stem from her “treatment” of her two children, Sally and Bobby.

Ever since the airing of the Season Two episode, (2.02) “Flight 1”, “MAD MEN” fans have been accusing Betty Draper (portrayed by January Jones) of being a poor mother. In this particular episode, they nitpicked over her complaint about Bobby’s lies about a drawing he had submitted in school. He had traced the drawing from another illustration and declared it as his own original work.

Matters became worse in (2.04) “Three Sundays” when Betty had demanded that Don punish Bobby for a series of infractions. After this episode had aired, many fans accused her of being a cold and abusive parent, especially since she had expressed anger at Don for refusing to discipline his son. To this day, I am shocked, not by Betty’s insistence upon disciplining her son, but by the fans’ reactions. Surely they realized that the episode was set in 1962? Before this decade and in the following two, parents had disciplined their children with spankings. Yet, fans had acted as if this was something rare and accused Betty of being an abusive mother.

In a later episode, (2.12) “The Mountain King”, Betty caught her daughter Sally smoking. She punished the girl by locking her in a closet for a few hours. Again, fans accused Betty of being abusive. They completely ignored the fact that Sally, a young girl under the age of 10, was smoking and focused upon Betty’s punishment. I find myself wondering how my parents would have reacted if they had caught me smoking. I suspect that they would have shown less restraint than Betty. Hell, I suspect I would also show less restraint. Betty eventually let Sally out of the closet and explained – somewhat – the situation between Don and herself (they were separated at the time). But the damage had been done. Betty was now a bad mother.

Finally, Season Three had premiered last month. And if the fans’ reaction to Betty had been hostile during certain episodes of Season Two, it became downright vitriolic during this season. In the season premiere, (3.01) “Out of Town”, fans complained about Betty’s curt dismissal of Bobby, as she and Don were prepared to discipline Sally for breaking into her father’s suitcase. They also complained of Betty’s desire to give birth to a second daughter, citing this as an example of her immaturity. They also accused her of being immature when she insisted that her ailing father, Gene Hofstadt, remain with the Drapers after his live-in girlfriend abandoned him. They claimed that Betty wanted to prevent her brother William from selling their father’s home and profiting from it. Again, they complained about Betty being curt to Sally, when she ordered the young girl to zip up the dress she wore at Roger Sterling’s garden party in (3.03) “My Old Kentucky Home”. But the fans’ hostility toward Betty hit an all time high for the first time, since “Three Sundays”, in this latest episode.

According to many hostile fans, Betty is guilty of the following in “The Arrangement”:

*Her refusal to discuss with Gene his plans to distribute his late wife’s furs to herself and her sister-in-law, which many saw as a sign of her immaturity.

*A few fans had accused her of closing the door on Sally, after the police officer had arrived with news of Gene’s death. Of course, this was untrue.

*Her dismissal of Sally from the kitchen, after the latter ranted at the adult Drapers and Betty’s brother William, over their “failure” to grieve over Gene’s death.

*Her failure to comfort Sally over Gene’s death.

Betty’s refusal to discuss Gene’s plans to distribute his late wife’s furs upon his death drew a great deal of critical fire. Personally, I do not understand why. Her refusal to discuss such matters seemed reasonable to me. Why would any grown child want to discuss a parent’s impending death, like it was part of a business discussion? That strikes me as morbid and too emotional for anyone to bear. Especially if that particular person was in the last trimester of her pregnancy. In one of his more lucid moments, Gene could have written down his wishes regarding inheritance and other arrangements in a signed letter. Instead, he decided to openly discuss the matter with Betty, who obviously found the subject disturbing. And I have a question. Why on earth did he wait so long to distribute his late wife’s furs? She had been dead for over three years.

Many fans pointed out that Gene’s disappointment in Betty was a clear indication of her shallow and immature nature. His main complaints seemed to center around her failure to become a professional, like her mother used to be (Ruth Hofstadt had been an engineer back in the 1920s); and her marriage to Don. Now, this man knew what kind of parent his wife used to be. There has never been any previous hint in past episodes that Gene and Ruth Hofstadt had encouraged Betty to acquire a profession. When she became a professional model, Mrs. Hofstadt called her a whore. And judging from Gene’s story about his wife’s efforts to reduce Betty’s weight, I suspect that he left his daughter solely in Ruth’s hands. As for Betty’s marriage to Don, had Gene become aware that his son-in-law had stolen someone else’s identity? Or was he simply disappointed that Betty had married a man from a working-class background who did not have any family? If Gene knew that Don was a phony, why has he never exposed the latter? And if Gene’s problem with Don had more to do with the younger man’s social background, then it would only lead me to believe that he may have been just as shallow as his daughter and just every other major character in the series – including the leading man.

Some fans have accused Betty of shutting the front door in young Sally’s face after learning about Gene’s death. Well, I have an easy response. The cop who had delivered the news about Gene was the one who had closed the door in Sally’s face, preventing her from following him and Betty into the house. And since I do not recall him locking the door, Sally could have easily went ahead and followed them inside.

We finally come to the one scene that caused a great deal of hostility from the fans – namely Betty’s dismissal of Sally, following the latter’s outbreak over her grandfather’s death. Many fans expressed outrage over Betty’s action, claiming it as another example of her cold attitude toward her children. The interesting thing about their reaction is that they were only willing to view the scene from Sally’s point-of-view. No one was willing to view it from Betty’s point-of-view, or anyone else. Very few seemed unwilling to consider that both Betty and her brother, William, were devastated from their father’s death. As far as I know, one person was able to understand both Betty and Sally’s point-of-views, due to her own personal experiences. William tried to hide his own grief through a mild joke and both Betty and Don had laughed. Sally, who had overheard the joke, had jumped to conclusions that none of them cared about Gene’s death. And because of this belief, she ranted against her parents and uncle. Upset and shaken by her daughter’s outburst, Betty ordered Sally to her room . . . before she began to cry. And instead of viewing the scene as another example of family conflict during a special occasion – a death in the family, in this case – many viewers saw this as another example of Betty Draper’s despicable nature. I even came across an article that failed to mention Betty’s grief over her father’s death.

What I cannot understand is why very few viewers failed to comment on Don’s actions. What exactly did he do? He laughed at William’s joke. He looked understandably stunned by Sally’s outburst. He mildly chastised Betty for eating one of the peaches found in Gene’s car, and she ignored him. Speaking of the peaches, many fans saw Betty’s consumption of one of them either as a sign of her immaturity . . . or some kind of malice toward Sally. Following William and Judy’s departure, Don comforted a grieving Betty inside their bedroom. And when she finally went to sleep, he peeked in on Sally. That is it. He hardly did anything to comfort Sally. And yet . . . I have not come across any criticism against his actions in this episode.

I wish I could explain why Betty has received the majority of criticism from the fans. She has become the Bobbie Barrett of Season Three – the female everyone loves to hate. Fans have yet to find this season’s Duck Phillips. But I suspect that it will not take them very long. Are fans so desperate to find a character to vilify every season that they are unwilling to examine the complexities of all characters? Why are they willing to excuse the flaws and mistakes of female characters like Peggy Olson and Joan Holloway Harris and dump all of their ire on the likes of Betty Draper? Is it because Peggy has managed to adhere to their ideals of the new feminist of the 1960s and 70? Or that they admire Joan’s sophistication, style and wit? Whatever.

Look . . . I realize that Betty Draper is not perfect. She is not the world’s greatest mother and at times, she can be rather immature and shallow. But you know what? None of the other characters are perfect. Don strikes me as an even worse parent than Betty. He seems obsessed with maintaining appearance. And he is a fraud. Despite her ambition and talent, Peggy strikes me as an immature woman who assumes facades and personas with more speed than her mentor. I still cannot fathom her reaction to that opening sequence of “BYE-BYE BIRDIE” in the episode, (3.02) “Love Among the Ruins”. Despite the strides he had gained during late Season Two, Pete Campbell failed to overcome his desire for approval . . . and he still acts like a prat when things do not go his way. Paul Kinsey is another poseur who is ashamed of his past as a middle-class or working-class New Jersey man; and of the fact that he had attended Princeton via a scholarship. As for Joan . . . I really do not know what to think of her. Why on earth would an intelligent and experienced woman of the world marry a man who had raped her? Why? I have asked this question on several blogs, message boards and forums. And instead of giving me an answer, fans either make excuses for Joan’s choice or gloss over it by expressing their anticipation for the day when she finally leaves her husband.

I realize that I cannot force or coerce fans to even like Betty. But I am finding it difficult to accept or embrace their view. I am beginning to suspect that fans have allowed their emotions and prejudices to get in the way of any possibility of a rational discussion on the series and its characters. And considering that the comments regarding Betty’s role in “The Arrangement” has managed to anger me, I realize I no longer can conduct a rational discussion, myself.

P.S. – The “MAD MEN” fandom’s hypocritical attitude toward Betty in compare to other characters failed to abate for a good number – probably not until the end.

“MAD MEN” RETROSPECT: “It’s Hard Being a Woman”

“MAD MEN” RETROSPECT: “IT’S HARD BEING A WOMAN”

The reactions to the Season Seven “MAD MEN” episode, (7.03) “Field Trip” had left me feeling a little exhausted . . . and somewhat annoyed. After reading comments on various blogs, I began to wonder if fans of the show had really harbored an enlightened attitude when it came to the major female characters. To this day, I remain a little perturbed by the attitude toward Joan Harris, Peggy Olson and Betty Francis I have encountered in other articles.

The fan reaction to Don Draper’s return to Sterling, Cooper & Partners, after he was asked to go on “leave” in the Season Six finale, (6.13) “In Care Of”, had left me shaking my head. In another Season Six episode called (6.06) “For Immediate Release”, Don had really pissed off Joan, when he got rid of the Jaguar account that had a great impact upon her career. When I first saw the episode, I understood why Joan had been upset. Don had rendered her actions in (5.11) “The Other Woman” – namely sleeping with a Jaguar salesman in order to gain the account for the firm – a waste of her time. Don, who had failed to prevent her from sleeping with Jaguar salesman, tried to become her knight in shining armor again, when he got rid of the Jaguar account. Not only did he rendered Joan’s actions useless, his decision ruined Joan, Pete Campbell and Bert Campbell’s attempt to make the company public. And some of his other actions back in Season Six caused a good deal of upheaval for the firm, which included his emotional outburst about his lurid childhood during a meeting with Hershey’s executives. His Season Six actions, along with her anger over the Jaguar account loss, made Joan wary about his return. But I noticed that some viewers – especially many male fans and critics – seemed hostile toward her reaction to Don. Many had expressed this belief that she should have been grateful to Don for getting rid of the Jaguar account and the presence of salesman Herb Rennet. They had failed to understand Joan’s anger or did not want to understand. And after this episode aired, they expressed either hostility or confusion over her reluctance to be thrilled over Don’s return.

I also suspect that many had believed Peggy Olson should have been eternally grateful to Don for taking her out of the secretarial pool and making her a copywriter in the Season One episode, (1.13) “The Wheel”. They also wanted Peggy to be grateful for giving her emotional support after she had given birth to hers and Pete Campbell’s love child. But once Peggy became a part of Don’s creative team, he not only began to take her for granted, but also subject her to some harsh belittling – especially when she asked for a raise. These same fans wanted Peggy to forget the crap that Don had subjected upon her from Seasons Three to Five. They wanted to forget that Peggy had a good reason to finally put Don behind her, when she resigned from the firm in “The Other Woman”. They also wanted Peggy to forget Don’s actions in Season Six, regarding her relationship with another partner of the firm, Ted Chaough. I am not saying there was nothing wrong with Peggy’s affair with Ted. There was. But Don’s manner in delivering a blow to their relationship in (6.12) “The Quality of Mercy” came off as ham-fisted and manipulative . . . and angered Peggy in the process. By the time “Field Trip” aired, she was still angry at Don. And she was also angry at Ted for finally ending their affair. But due to their own reasons, fans wanted Peggy to . . . or demanded that she forget about all of the crap that Don had put her through during the past years and welcome him back with open arms. Why? Was it really that important for Don to resume his role as Peggy’s “Alpha Male”? These same fans had also demand that Peggy return to the woman she used to be during Seasons One to Four or Five.

Following his return to Sterling, Cooper & Partners, many fans were chomping at the bit over the idea of Don eventually resuming his role as the “Alpha Male” in the advertising workplace. This desire was so strong that they were willing to pay lip service to Don’s offhand dismissal of his former secretary and the firm’s new Office Manager, Dawn Chambers, after all she had done for him during his leave. Regardless of Don’s mistakes, it seemed more important to many that he resume his place back on top in the form of a “new and improved” Don. Fans were so convinced that Don would stick to his new and improved path that all of the females he had interacted with in “Field Trip” – Joan, Peggy, Dawn and second wife Megan Draper – ended up being bashed by the fans, because they had failed to swoon at his feet. In the case of Dawn, no one had seemed to care about Don’s dismal treatment of her. They were too busy celebrating the potential return of “Alpha Male” Don Draper.

But the character I really felt sorry for was Betty Francis, Don’s first wife. I felt sorry for her because as a character, she had always seemed to be in a conundrum, as far as fans were concerned. Betty had been taught and expected to be a perfect mother and wife. This is her biggest demon. Fans of the show have criticized her for trying to be perfect. Yet, at the same, they continued to demand that she be perfect mother. This certainly happened when Betty coldly reacted to her discovery that son Bobby had exchanged the lunch she made for him for a bag of candy in “Field Trip”. This was the latest incident in which fans continued to demand that Betty behave more like indulgent Mildred Pierce, instead of a real parent. The only time Don has ever been seriously criticized as a parent, was when daughter Sally caught him with his neighbor Sylvia Rosen and he made an attempt to brush aside what she saw with a lie in Season Six’s (6.11) “Favors”. As far as many fans were concerned, Betty had to be a mother willing to coddle her children, despite their transgressions – in order to be consistently loved by the fans. I have been on the receiving end of a cold reaction like Bobby from my parents when I had made a mistake. It did not damage my psyche. And I have reacted to others, like Betty did. I am a human being and I am capable of mistakes. But, due to her mistakes, Betty was the only character – other than Pete – who was consistently labeled as a “child”, when she made a mistake. But when she had to discipline her children, she was accused of being cold. On the other hand, other characters in the series had also been consistently childish since the first season. But I sometimes wonder if fans were unable to make up their minds on what Betty should have been. They criticized both her lack of maternal perfection (which does not exist in real life, by the way) . . . and at the same time, criticized her attempts at perfection. To this day, I still feel sorry for her, because due to the rules of our still patriarchal society – both in the series and in real life – Betty was never been able to win. Even when she had expressed doubt about her skills as a mother, which she certainly did by the end of “Field Trip”.

Poor Betty will never be accepted as the complex person that she was, because of this demand that she had to be the perfect mother. Many had seemed incapable of understanding Joan’s wariness at Don’s return to the firm. And many wanted Peggy to disregard her past anger at Don and his past behavior in order for her to be eternally grateful to him . . . again. Meanwhile, many fans literally anticipated for Don to be his old self again – the creative “Alpha Male” from past seasons. Like I said – we truly live in a paternalistic society.

“MAD MEN” Observations: (3.09) “Wee Small Hours”

After a recent re-watch of the Season Three “MAD MEN” episode called (3.09) “Wee Small Hours”, I came up with the following observations:

 

 

“MAD MEN” OBSERVATIONS: (3.09) “Wee Small Hours”

*I think that from the moment tobacco heir Lee Garner Jr. tried and failed to seduce Sterling Cooper’s art director, Sal Romano; the latter was simply screwed. Even if media buyer Harry Crane had immediately informed co-owner Roger Sterling or creative director Don Draper about Garner’s demand; or if Sal had acted professionally and told not only Don, but Roger on what happened, he was screwed. The client came first. Especially clients like Lee Garner and Conrad Hilton, who were too powerful to ignore. As I recall that back in Season One, even Don had to apologize to one of the agency’s clients, Rachel Menken, for his outburst. Despite the fact that she had yet to become an official client.

 

 

*Following the original airing of the episode, I had read a few posts on Betty Draper’s aborted affair with political advisor Henry Francis. I find it interesting that so many viewers and critics were disappointed that she did not go ahead with the affair. In fact, they had harshly criticized Betty for not going through with the affair . . . which I found rather odd. Even more interesting was that some of the fans had demanded to know what she really wanted. Henry had also seemed to wonder. Judging from her disappointment with her marriage to Don at the time and the realization that Henry may have simply wanted an affair, I eventually suspected that Betty had wanted a meaningful relationship with someone. That had explained the letters she exchanged with Henry, her anger at Don for keeping her in the dark about his contract problems, and her tears following the dinner with Jimmy and Bobbie Barrett in (2.03) “The Benefactor”. And when she had visited Henry’s office, Betty had wrongly suspected that she would never receive one from Henry, anymore than she had received one from Don.

 

 

*Despite Betty’s remark about civil rights, Carla was one lucky woman . . . at the time. After eavesdropping on Betty’s telephone call with Henry, she could have easily found herself in the same situation as Sal ended up by the episode’s end. All Betty had to do was fire her and lie to Don about her reasons behind the discharge. Unless she had feared Carla would retaliate by telling Don about Betty’s meeting with Henry. That is the only reason I could find why Carla remained employed by the episode’s end.

*I still find it interesting that many had lobbied criticisms at Betty for her remark about the Civil Rights Movement. I found it interesting and a little hypocritical. One, of course Betty would make such a remark. She was a white female from a privileged background. And she was also a conservative, although a moderate one. She had called Carla “girl” when referring to the latter during a phone call with Henry. What had many fans expect? Yet, many of these same fans had made excuse after excuse for Joan’s unnecessary and racist remarks to Sheila White back in Season Two. And had conveniently forgotten that Don had been in the habit of calling Carla or other black female servants, “girl”, as well.

 

 

*How many times had Don assumed an aggressive stand when a client failed to be impressed by his work? Why did he do this? Was this Don’s way of intimidating a client into accepting his work? I can still recall him pulling this stunt with Rachel Menken, which angered her in the process. He had also pulled this stunt with the client from Belle Jolie account and succeeded. Then he tried it with Conrad Hilton and failed. Ironically, many of the series’ fans had reacted angrily over this incident at Hilton. I found myself feeling slightly sympathetic toward him. After all, he is the client. If he did not like Don’s presentation, he did not like it. Don’s slight temper tantrum seemed a bit uncalled for.

*Is it just me or did Peggy look slightly smug after Connie Hilton made it clear that he disapproved of Don’s presentation? Mind you, I had not been impressed by it, either. The presentation had struck me as a bit too simple and infantile. And it failed to invoke the glamour of travel, while maintaining the message of American values. At least to me.

*Pete hacking up a storm after taking a puff on a Lucky Strikes cigarette still strikes me as hysterical after ten years. So does the scene in which a frustrated Betty threw the money box at Henry.

 

 

*Don’s affair with Suzanne Farrell. Even after ten years, I still fail to see the chemistry between actors Jon Hamm and Abigail Spencer. In fact, Sally Draper’s teacher, Miss Farrell, seemed like a second-rate version of Rachel Mencken, but with a less stable personality. I realize that Don had wanted a meaningful relationship in his life . . . but with Suzanne Farrell? I think he could have done better than her. Especially better than someone who had recently been his daughter’s teacher. Now that I think about it, she could have done better than Don. What made their affair even more troubling was that Don was using Suzanne as some kind of drug. He had suffered rejection from Conrad Hilton, a man he was beginning to view as a parent figure, and he turned to Suzanne for comfort. Unfortunately, I suspect that Suzanne may have viewed him as something more and in the end, their relationship had ended on a surprisingly quick and unsatisfactory note . . . at least for her.

*Was Roger still a force at Sterling Cooper during the time of this episode? Judging from the scenes in this episode, I rather doubt it.

“MAD MEN” Observations: (3.07) “Seven Twenty-Three”

After a recent re-watch of the “MAD MEN” Season Three episode, (3.07) “Seven Twenty-Three”, I found myself compelled to post several observations about it: 

“MAD MEN” OBSERVATIONS: (3.07) “Seven Twenty-Three”

*Don Draper

In “Seven Twenty-Three”, famous hotelier Conrad Hilton, whom advertisement executive Don Draper had first met in (3.03) “My Old Kentucky Home”, paid a visit to the latter’s office and revealed his intent to hire Sterling Cooper to handle the promotion of his New York hotels. This piece of good news turned sour when Lane Pryce, Roger Sterling and Bert Cooper revealed that Hilton’s attorneys refused to go ahead with the deal unless Don sign an official contract with his employers. Naturally, Don was reluctant to sign one. He had been living under an assumed name for the past thirteen years, when he switched identities with his Army commanding officer (the real Don Draper). Nor did he want to be bound or obliged to anyone without having the power and opportunity to walk away whenever the opportunity might arise. After Don had a confrontation with wife Betty over his refusal to sign a contract, he left the house to go joyriding in the countryside. There, he picked up a young couple, who claimed they were on their way to get married at Niagara Falls. As it turned out, they were a pair of scam artists who fed Don some pills, took him to a cheap motel, knocked him out and stole his money.

I never understood this need of the series’ fans to divide the main character into two personas. There was only one Dick Whitman, after all. He was both the rural-born offspring of a dead prostitute and a crude farmer . . . and the brilliant creative advertising executive. The reason why Dick (or should I say Don) could emotionally connect with some people and barely at all with others may have been due to the fact that he had assumed another man’s name by fraudulent means. It is not surprising that he has only been willing to reveal some of his true nature to those he believe he may never see again – or in the case of Rachel Mencken and schoolteacher Suzanne Farrell – someone with whom he thought he could connect. It also seemed natural to me that Don had never bothered to sign an official contract with Sterling Cooper. No contract had allowed him to be a free agent even though he has decided to remain at Sterling Cooper. It also meant that Don would be able to bolt without any legal redress, if needed. Well, Don’s years as a free agent at Sterling Cooper ended in ”Seven Twenty-Three”. Especially since by the end of the season, he became one of the owners of a new firm – Sterling Cooper Draper Pryce (SCDP).

Oddly enough, Don’s encounter with another self-made man – Conrad Hilton – had led him to being finally bound to a contract. This led to a temporary breach with his boss and future partner, Roger Sterling. It also temporarily damaged his close relationship with copywriter and protégée Peggy Olson. The new contract made Don realize – and not for the last time – that wife Betty might be a lot more formidable than he had probably imagined. Don’s argument with Betty led him to commit one of his more destructive maneuvers when things got rough . . . he took off. Unlike his trip to California in Season Two, Don did not go very far. Instead, he picked up a hitchhiking couple claiming to be on their way to Niagara Falls in order to elope. But instead of eloping, they fed Don some pills and later clocked and robbed him inside a cheap motel. As his dad, Archie Whitman, had indicated in his hallucination, Don had become slightly soft. This seemed even more apparent when senior partner Bert Cooper blackmailed him into finally signing a contract.

When Cooper had dismissed Pete Campbell’s exposure of Don as a fraud and identity thief back in Season One’s (1.12) “Nixon vs. Kennedy”, I bet Don never thought the old man would eventually use those allegations against him. And yet . . . while signing that contract, Don demanded that Roger Sterling stay away from him. How interesting. Roger tried to use Betty to coerce him into signing the contract. Cooper sunk even lower and used Don’s secrets to blackmail him and succeed. Perhaps Don realized that Roger (given his questionable standing in the firm with the British owners) made an easier target for his wrath than two powerful men like Conrad Hilton and Bert Cooper. If so, it did not say very much about Don.

Some fans had believed that Don’s new contract was a sign of his eventual downfall. I cannot say that I agree with this. In fact, this downfall never really materialized. Every time Don faced a personal crisis in the past – Pete Campbell and Bert Cooper’s discovery of his secret in Season One, his late Season Two estrangement from Betty, and Duck’s takeover plans – he managed to survive or come on top, as the formation of SCDP proved.

*Betty Draper

The episode also featured a subplot for Betty Draper. After joining the Tarrytown, New York chapter of Junior League, she received a request to find someone with political ties to prevent the construction of a giant water tank that they feared would ruin the scenic view. Betty contacted Henry Francis, one of Governor Nelson Rockefeller’s aides that she had first met in “My Old Kentucky Home”. The two met at a local bakery in Ossing for drinks and pastries. And although Francis hinted that he might not be able to help the Junior League prevent the water tank’s construction, he made it obvious that he was just as attracted to Betty, as she was to him. Francis had also pointed out a chaise lounge that Betty later purchased for her living room. A chaise lounge that her decorator obviously disliked.

Betty’s story arc did not provide any jaw dropping moments for me. But I did notice a few things. One, she must have been seriously attracted to Henry Francis. I never realized it when Season Three first aired. I found it interesting that not only did she remember Henry from Roger’s Kentucky Derby garden party, she also seemed to be in a slight state of heat whenever she around him. This especially seemed obvious when Henry shielded her eyes from the sun during an eclipse. But more importantly, she went ahead and purchased the Victorian chaise lounge that Henry had earlier pointed out to her when they passed an antique store. Many saw the chaise lounge as an example of Betty’s desire to be some “helpless damsel in distress” that occasionally fainted. I found that image hard to accept. Despite the ladylike persona that Betty tended to project, she never struck me as that kind of woman. However, I had noticed how she caressed her body in a suggestive manner – especially in the very spot where Henry had touched her, when she was still pregnant with Eugene. So . . . yeah, she was very attracted to him. In fact, Henry ended up becoming her second husband. I should have known.

I also noticed that by Season Three, Betty had become more assertive in her attitude toward Don. After all, audiences first received a whiff of this trait back in Season Two’s (2.04) “Three Sundays”, when she ordered Don to take Sally to work with him during their son Bobby’s small medical emergency. Yet, Betty’s assertiveness became increasingly obvious in Season Three. This was certainly apparent in her refusal to cave in to Don’s disapproval over their new son’s name in (3.06) “Guy Walks Into an Advertising Agency”; and in their confrontation over Don’s refusal to sign a contract with Sterling Cooper. I had always suspected that underneath the girlish and shallow exterior lurked a formidable woman. This was verified when Betty finally learned about Don’s true identity later in the season.

*Peggy Olson

Peggy Olson’s storyline in this episode began in (3.05) “The Fog”, in which she was contacted by former Sterling Cooper employee, Duck Phillips. In that episode, he had tried to recruit both Peggy and accounts executive Pete Campbell to the agency he now works for – Gray. Peggy had contemplated his offer, but refused. When Peggy asked Don for a raise in the same episode, the latter refused her request. In “Seven Twenty-Three”, Duck continued his wooing of Peggy and Pete with gifts. When Pete pointed out that Duck’s wooing might be an attempt for the older man to get back at Don for snowballing him in the Season Two finale, (2.13) “Mediations in an Emergency”, Peggy became determined to return the gift. Which she did after leaving work. However, her visit to Duck’s hotel suite also led to an evening of some very enjoyable sex for them both.

I found it interesting that Peggy thought she knew a lot about Don. She knew that he was an adulterer, thanks to her rescue of both him and Bobbie Barrett in Season Two’s (2.05) “The New Girl”. In “Seven Twenty-Three”, she first discovered that he could be incredibly cruel. And it would not be the last time. Season Three had not been particularly kind to Peggy. Following her revelation to Peter Campbell about their illegitimate child, he became hostile toward her. And despite being the first copywriter to acquire a private office following Freddie Rumsen’s departure, the respect that she deserved continued to evade her. Don had ignored her misgivings about the Patio commercial in (3.02) “Love Among the Ruins”. In (3.05) “The Fog”, Peggy asked for a raise after discovering that she was the firm’s lowest paid copywriter and Don rejected her request. And when she asked to work on the Hilton account, Don (who was already in a foul mood after learning that Sterling Cooper wants him to sign a contract) rejected her request in the cruelest manner possible. He accused Peggy of using his coattails to rise in Sterling Cooper’s Creative ranks. His accusation and manner left Peggy shocked and speechless.

When Peggy appeared at Duck’s hotel room to return his gift, I doubt that she had any intention of having sex with him. Did Duck plan to sexually seduce Peggy? I do not know. And since I have no idea of Duck’s intention, I am not going to pretend that I do or speculate. I do have to wonder if the prevalent negative attitude toward Duck has led many fans to believe that he had intended to seduce her. I do recall Peggy complimenting Duck’s turtleneck sweater when they first met in “The Fog”. I also noticed something else. Once Peggy and Duck were in bed together, they seemed turned on by each other.

A good number of viewers had expressed disgust at Peggy’s sexual tryst with Duck, using their 20-something age difference as an excuse. But Joan Harris and Roger Sterling were (and still are) roughly fifteen years apart in age during their affair. Even back then, Joan was slightly older and more experienced during her affair with Roger. But Peggy is not some blushing virgin. She was already sexually experienced and had given birth to Pete’s son in (1.13) “The Wheel”. She even managed to seduce some college kid in “Love Among the Ruins” as a test of her sexuality. Yet, many fans expressed disgust at her tryst with Duck. Even worse, they labeled her as some sexually naïve woman who found herself seduced and manipulated by an older man. I must be honest. I found that perception of Peggy rather offensive. At age 24, Peggy was young and probably upset over Don’s outburst. But as I had stated earlier, she was not naïve by this time in the series. I suspect that Peggy had simply used Duck’s offer of great sex to derive some kind of pleasure following her disastrous meeting with Don. Many fans had also predicted disastrous consequences from Peggy and Duck’s tryst. Not really. Peggy had quietly distanced herself from Duck by Season Four, despite his drunken reaction at the time. But I do believe that she paid an emotional consequence for rejecting Duck’s offer at Gray’s. At least for a few years.

Peggy Olson’s Promotion in “MAD MEN” (1.13) “The Wheel”

PEGGY OLSON’S PROMOTION IN “MAD MEN” (1.13) “THE WHEEL”

Many fans of the show have made a big deal of Peggy Olson’s promotion in the “MAD MEN” Season One finale, (1.13) “The Wheel”. Actually, many have focused upon Peggy’s upward mobility from the secretarial pool to her new position as one of Sterling-Cooper’s copywriters – a professional. I had just finished watching this episode and another thought came to mind. 

It finally occurred to me that the firm’s Creative Director, Don Draper, had given Peggy that promotion in order to spite Pete Campbell, an Accounts executive who wanted to fill in the position of Head of Accounts. When Pete learned that the firm’s two partners – Bert Cooper and Roger Sterling – had directed Don to find a new Head of Accounts for the firm, he made sure to inform Don that he had acquired the Clearsil account due to his father-in-law being an executive of that company. One could say that Pete was simply being an asshole by trying to shove the achievement in Don’s face. But I think that it was simply another tactic of Pete’s to win Don’s approval and gain the promotion to Head of Accounts.

Unfortunately for Pete, the tactic backfired. I suspect that Don – feeling satisfied and perhaps a little smug over winning the Kodak account – decided to strike back at Pete for the latter’s blackmail attempt in the previous episode, (1.12) “Nixon vs. Kennedy”. Pete had not only discovered that Don was an identity thief, but also the latter’s real name. But when Pete informed Bert Cooper, the latter dismissed the former’s revelation and maintained Don’s employment at Sterling Cooper. In an act of vengeance, Don promoted Peggy to copywriter and handed the Clearisil account over to her in order to embarrass Pete. He also found someone else – namely Herman “Duck” Phillips. It was one of the most childish and despicable acts I have ever seen on that show. And yet, because Pete was unpopular with many of the series’ fans, a good number of them failed to notice that Don had used Peggy to get back at Pete.

I find it amazing that both the critics and fans have accused both Betty Draper (Don’s first wife) and Pete of being immature characters. Time and again, Don had proven he could be just as childish or even more so than either of these two or any other character in the series. But so many had been blinded by his “man’s man” facade and good looks that they have failed to realize how emotionally stunted Don could truly be.

Top Ten Favorite Television Productions Set in the 1960s

Below is a list of my favorite television productions (so far) that are set in the 1960s: 

TOP TEN FAVORITE TELEVISION PRODUCTIONS SET IN THE 1960s

1. “Mad Men” (2007-2015) – Matthew Weiner created this award-winning series about the professional and personal life of an advertising executive during the 1960s. Jon Hamm starred.

2. “Kennedy” (1983) – Martin Sheen, Blair Brown and John Shea starred in this seven-part miniseries about the presidency of John F. Kennedy. The miniseries was written by Reg Gadney and directed by Jim Goddard.

3. “Tour of Duty” (1987-1990) – Steve Duncan and L. Travis Clark created this television series about an U.S. Army infantry platoon during the Vietnam War in the late 1960s. Terence Knox and Stephen Caffrey starred.

4. “Pan Am” (2011-2012) – Jack Orman created this series about the lives of four Pan Am stewardesses and two pilots during the early 1960s. The series starred Kelli Garner, Margot Robbie, Karine Vanasse, Mike Vogel, Michael Mosley and Christina Ricci.

5. “Vegas” (2012-2013) – Nicholas Pileggi and Greg Walker created this series about the conflict between Las Vegas Sheriff Ralph Lamb and a Chicago mobster named Vincent Savino. Dennis Quaid and Michael Chiklis starred.

6. “The Astronaut Wives Club” (2015) – Stephanie Savage produced this adaptation of Lily Kopel’s 2013 book about the wives of the Mercury Seven astronauts. The cast included Joanna García Swisher, Yvonne Strahovski and Dominique McElligott.

7. “The Kennedys” (2011) – Jon Cassar directed this award winning miniseries that chronicled the lives of the Kennedy family between the 1940s and the 1960s. Greg Kinnear, Katie Holmes, Barry Pepper, Diana Hardcastle and Tom Wilkinson starred.

8. “Crime Story” (1986-1988) – Chuck Adamson and Gustave Reininger created this television series about the bitter conflict between a Chicago police lieutenant and a mobster in the mid 1960s. Dennis Farina and Anthony Denison starred.

9. “Path to War” (2002) – John Frankenheimer directed this HBO movie that dealt with the Vietnam War through the eyes of President Lyndon B. Johnson. Michael Gambon, Donald Sutherland and Alec Baldwin starred.

10. “Public Morals” (2015) – Edward Burns created and starred in this TNT limited series about police detectives who worked for the Public Morals Division of the New York City Police Department.

“MAD MEN”: Wasted Partnership

 

“MAD MEN”: WASTED PARTNERSHIP

Looking back on Season Two of AMC’s “MAD MEN”, it occurred to me that the rivalry between the series protagonist, Don Draper aka Dick Whitman (Jon Hamm) and a supporting character named Herman “Duck” Phillips (Mark Moses), seemed like a complete waste of time . . . story wise. Do not worry. I am not criticizing the writing of Matt Weiner and his staff. At least on this subject. Instead, I am criticizing the behavior of two male characters, who I believe had the potential to be a winning advertising team.

Following senior partner Roger Sterling’s (John Slattery) second heart attack in the Season One episode (1.11) “Indian Summer”, one of the Sterling-Cooper’s clients had advised Bert Cooper (Robert Morse), the firm’s other senior partner, to make Creative Director Don Draper a junior partner. Which Cooper did at the end of the episode. He also told Don that as one of the partners, he should be the one to find someone to replace Roger as the Director of Account Services. In the following episode, (1.12) “Nixon vs. Kennedy”, Don hired Herman “Duck” Phillips.

In the Season One finale, (1.13) “The Wheel”, Duck seemed appreciative of how Don’s creative skills landed Kodak as a client for the firm. Yet, the early Season Two episodes clearly made it obvious that storm clouds were hovering on the horizon for the pair. In the Season Two premiere (2.01) “For Those Who Think Young”, Duck informed Roger that he believed younger copywriters with a bead on the youth of the early 1960s, should handle their new Martinson Coffee account, instead of veteran copywriter Freddy Rumsen (Joel Murray). Don dismissed the idea, claiming that a bunch of twenty year-olds lacked the experience and knowledge on how to sell products. But Roger forced Don to go along with Duck’s plans and hire the latter’s protégées – Smith “Smitty” (Patrick Cavanaugh) and Kurt (Edin Gali). Pete Campbell’s (Vincent Kartheiser) father perished in the famous American Airlines Flight 1 crash on March 1, 1962 in the second episode of the season, (2.01) “Flight 1”. And when Duck convinced Roger that Sterling Cooper should dump the regional Mohawk Airlines as a client and use Pete’s personal plight to win the bigger American Airlines (who sought to change advertising agencies following the disaster) as a new client. Naturally, Roger and Cooper dismissed Don’s protests and went ahead with Duck’s idea.

In the end, both men lost and won their arguments. Instead of gaining American Airlines as a new client, Sterling Cooper ended up with no client altogether. In (2.04) “Three Sundays”, Duck informed the Sterling Cooper staff that their efforts to present American Airlines with a new campaign had been for nothing, when the airline fired Duck’s contact. Many fans saw this as an example that not only had Don been right about not dropping Mohawk, they also seemed to view Duck as someone who was no longer competent at his job. However, three episodes later in (2.07) “The Gold Violin”, Duck proved to be right about hiring the much younger Smith and Kurt as copywriters for the Martinson Coffee account. Their efforts led to a new client for the Sterling Cooper agency.

But despite the success and failures of both men, Don and Duck continued to duke it out over the heart and soul of Sterling Cooper. Only once, in (2.08) “A Night to Remember”, did both men seemed capable of working seamlessly as a partnership, when their efforts led to Sterling Cooper landing the Heineken Beer account. But this ability to work as a pair failed to last very long. One, both men seemed adamant that their particular expertise in the advertising business – whether it was Creative or Accounts – only mattered. Two, Don received most of the praise from Cooper and Roger for the success of the Martinson Coffee account in“The Gold Violin”. Granted, Don tried to give some of the praise to Duck (who mainly deserved it), but he really did not try hard enough. And finally, Duck became so resentful of his failure to acquire a partnership in the firm that he maneuvered a takeover of Sterling Cooper by the old British advertising firm that he used to work for. The main conflicts between Don and Duck seemed to be twofold – Don’s preference to take the nostalgia route over the future in his advertising campaigns (unless forced to) over Duck’s willingness to look into the future of advertising (television ad spots and younger employees, for example); and each man’s belief that their respective expertise in the advertising field is the only one that matters.

Most viewers seemed to view Don as the hero of the conflict between the two men and label Duck as the villain. This preference for Don even extended to his belief that Creative was the backbone of the advertising industry. Personally . . . I disagree. Not only do I disagree with Don and many of the viewers, I would probably disagree with Duck’s view that advertising needed to solely rely upon images – especially television spots. Frankly, I am surprised that no one had ever considered that both Don and Duck’s views on the future of advertising are equally important. Don and other copywriters might create the message or jingo to attract the public. But it is Duck’s (and Pete’s) job to not only snag the client, but provide the client with the opportunity to sell his/her wares. Even if that means using television spots – definitely the wave of the future in the early 1960s.

But many fans seemed to be blinded by their own preference for Don over Duck. And both characters seemed to believe that their ideas of what the advertising business should be were the only ways. The problem with both Don and Duck was that business wise, they needed each other. Look at how well they had worked together in mid-Season Two over the Martinson Coffee and Heineken accounts. Duck needed Don’s creative talent. Don needed Duck’s business acumen and ability to foresee the future in advertising. Unfortunately, both remained stupidly resentful of each other.

In the end, Don’s career managed to survive, despite the failures of two marriage and the near failure of his career, due to personal problems, heavy drinking and shirking. Duck, a former alcoholic who resumed his old habit in later years, was simply plagued with bad luck. Sterling Cooper’s British owners fired him after he had indulged in a brief temper tantrum. He worked at an advertising firm called Grey for a few years, before being reduced to a corporate recruiter. Copywriter Peggy Olson and Accounts executive Pete Campbell learned to maintain a balance between Creatives and Accounts whenever they worked on an account together. Yet, every now and then, I find myself wondering what would have happened if Don and Duck had managed to achieve the same.

Top Five Favorite “MAD MEN” Season Four (2010) Episodes

Below is a list of my top five (5) favorite episodes from Season Four (2010) of “MAD MEN”. Created by Matthew Weiner, the series stars Jon Hamm:

 

TOP FIVE FAVORITE “MAD MEN” SEASON FOUR (2010) EPISODES

1. (4.07) “The Suitcase” – In this acclaimed episode, an impending deadline regarding the Samsonite ad leads Don Draper to force Peggy Olson to stay late to work and miss a birthday dinner with her boyfriend. He receives a call from Anna’ Draper’s niece, which confirms his fears about her health.

 

2. (4.09) “Beautiful Girls” – Peggy is forced to face some unpleasant facts about a client’s discriminatory business practices. Don and girlfriend Faye Miller’s burgeoning relationship is tested when his daughter Sally runs away from home and turns up at the office. Roger Sterling tries to rekindle his affair with former mistress Joan Harris.

 

3. (4.12) “Blowing Smoke” – Don encounters his former mistress Midge Daniels and discovers she is married and has become a heroin addict. This leads him to run an ad declaring that SCDP will no longer represent tobacco firms. Sally is upset to learn that her mother and stepfather – Betty and Henry Francis – plan to move.

 

4. (4.06) “Waldorf Stories” – A drunken Don receives a Clio Award for an ad; Peggy is forced to work with new art director Stan Rizzo at a hotel room; Accounts man Pete Campbell is upset over the arrival of former rival Ken Cosgrove; and Roger recalls his first meeting with Don and the early days of his affair with Joan.

 

5. (4.05) “The Chrysanthemum and the Sword” – Sally’s erratic behavior leads Betty and Henry to seek counseling for her, over Don’s objections. Pete enters SCDP into a competition to win the Honda account, to the displeasure of Roger, who tries to undermine the firm’s efforts, due to his anti-Japanese sentiments from World War II.

Five Favorite “MAD MEN” Season Three (2009) Episodes

Below is a list of my top five (5) favorite episodes from Season Three (2009) of “MAD MEN”. Created by Matthew Weiner, the series stars Jon Hamm:

FIVE FAVORITE “MAD MEN” SEASON THREE (2009) Episodes

1. (3.11) “The Gypsy and the Hobo” – Don’s past finally catches up with him when Betty confronts him about his identity theft. Roger Sterling meets a former client/lover who wishes to rekindle their affair. And Joan discovers that her husband, Greg Harris, has joined the Army after failing to start a medical career in New York.

2. (3.12) “The Grown Ups” – The assassination of President John Kennedy serves as the backdrop of the wedding for Roger’s daughter and the final breakup of the Draper marriage.

3. (3.07) “Seven Twenty-Three” – Don’s attempts to land the Conrad Hilton account leads to him being blackmailed by Bert Cooper to sign a three-year contract with Sterling Cooper. Peggy begins an affair with former Sterling-Cooper Accounts Head, Duck Phillips. And Betty expresses interest in the Governor’s aide, Henry Francis, when she becomes involved in civic politics.

4. (3.06) “Guy Walks into an Advertising Agency” – A visit by the British owners of the Sterling Cooper agency and an account involving a motorized lawn motor results in mishap and bloodshed.

5. (3.09) “Wee Small Hours” – An executive from Sterling Cooper’s client, Lucky Strikes, demands that the agency fire art director Sal Romano after the latter rejects the executive’s sexual advances. Betty grows closer to Henry Francis and Don begins an affair with Sally’s teacher, Suzanne Farrell.

A Problem With “MAD MEN” Finale

A PROBLEM WITH THE “MAD MEN” SERIES FINALE

I had a problem with the “MAD MEN” series finale, (7.14) “Person to Person”. Ironically, it had a lot to do with the characters of Don Draper and his first ex-wife, Betty Francis. And this problem first manifested in the series’ penultimate episode, (7.13) “The Milk and Honey Route”.

Betty Francis’ sudden development an advanced case of cancer did not work for me. It seemed to come out of no where. I never understood why Weiner had saddled her with such a quickie death . . . yet, at the same time, allowed Roger Sterling to survive the end of the series. Yes . . . I am speaking of the same Roger Sterling who had suffered two massive heart attacks in the Season One episode, (1.10) “Long Weekend”. His heart problem never became a major issue again, despite his continuing drinking, whoring and occasional forays into drug use. I find that rather odd.

Then again, this is the same Matthew Weiner who had told television journalists that Betty’s main reason for divorcing Don in the Season Three finale, (3.13) “Shut the Door. Have a Seat”, had to do with class bigotry. I never understood his comment. Betty had been aware of Don’s working-class origins throughout their marriage. She made that clear in (3.11) “The Gypsy and the Hobo”. When Roger had expressed his suspicions about Don’s class origins in (1.07) “Red in the Face”, Betty seemed more interested in the idea of learning more about Don than concern over the possibility that he might be working-class. She certainly seemed satisfied by Don’s revelation to her and their kids about his past on a poor farm, during a picnic in Season Two’s (2.07) “The Gold Violin”. She seemed thrilled over the idea that she was learning more about him. So . . . Weiner’s claim that class bigotry was one of the major reasons behind Betty’s decision to get a divorce never worked for me.

Between these comments about the Draper divorce and his decision to saddle Betty with an advanced stage of cancer makes me wonder if Weiner ever liked her in the first place. Is it possible that he saw Betty as a reminder of any mother issues he might possess? Some fans have claimed that Betty’s cancer finally gave her a chance to develop as a character. This is another argument I find difficult to accept. From the moment Betty had learned about Don’s affair with Bobbie Barrett in “The Gold Violin”, and kicked him out of the house in (2.08) “A Night to Remember”, I believe her character had been developing. Yes, she had setbacks. After all, she was supposed to be human. Did the audience and critics really expect instant character growth from Betty? I certainly did not. And it was easy to see that she been slowly developing as a character over the years.

If we are truly supposed to believe that Don finally achieved character growth during his “Kumbaya” moment in “Person to Person”, then one could easily say that his development seemed . . . “instant”. I mean it came out of no where. The speed in which Don allegedly achieved final character development left me shaking my head in disbelief. I could have bought it if Weiner had allowed Don’s character to develop with the same pace as Betty’s – slow and over a long period of time, with the occasional setbacks. Instead, audiences were treated to a “Kumbaya” moment for Don at a California yogi retreat, followed by the famous 1971 Coca-Cola commercial.

Exactly what was Weiner trying to say with that last shot of Don? That the latter had created the commercial? Or was someone else responsible? Why leave the show on an ambiguous note for Don? Weiner could have ended Don’s personal story on a more final note . . . and still hint that he had ended one stage in his life and was about to embark upon another. Or . . . he could have killed Don off. I would have been happy with that scenario.

Do not get me wrong. I liked “MAD MEN” very much. After all, I had stuck with it for seven seasons. But there have been times over the years when I found myself wondering if this series may have been a little overrated. I certainly felt that way when I watched the series’ finale.